Spam Choked Google Presents Opportunity for New Search Technology

But it turns out that you can’t easily do such searches in Google any more. Google has become a jungle: a tropical paradise for spammers and marketers. Almost every search takes you to websites that want you to click on links that make them money, or to sponsored sites that make Google money. There’s no way to do a meaningful chronological search.

Why We Desperately Need a New (and Better) Google.

Article highlights the failings of Google when it comes to finding plain old information. If your just looking for information Google may not be your best bet. I mean how many times is a random ad going to ask me if I want to buy “Drupal API load_node()”?

Wadhwa suggests an alternative in Blekko, a search tool that lets you use “slashtags” to refine your own searches. Indeed alternate tools for finding information are beginning to appear and perhaps the threat of competition will move Google to clean up its spam ridden indexes.