Barnes & Noble to Offer Free AT&T WiFi At All Stores

A week after announcing that it was starting its own electronic bookstore, Barnes & Noble, the world’s largest chain of bookstores, said it would be offering free Wi-Fi in all 777 of its stores throughout the United States.
This seems like a really good idea for B&N, a way to lure folks into the store. The article notes that the service will be used to push various ads and offers to visitors on an opt-in basis.